Read the privacy policy for the world’s number one destination for live scores for football, cricket, tennis, basketball, hockey and more.
INTRODUCTION
Welcome to LiveScore's privacy notice. This privacy notice was last updated on 27 October 2022.
1. IMPORTANT INFORMATION AND WHO WE ARE
We are LiveScore Limited. Our company number is 116218 and our registered address is at 57/63 Line Wall Road, Gibraltar, GX11 1AA.
We are part of a group of companies. When we mention "LiveScore", "we", "us" or "our", we are referring to LiveScore Limited and all relevant companies in the LiveScore group responsible for processing your data. You can find out more about the LiveScore group by contacting us using the details set out in Section 11.
LiveScore respects your privacy and is committed to protecting your information. This privacy notice will inform you as to how we look after your information when you (a) sign-up to receive our newsletter(s) or information about our products and services; (b) sign-up for any LiveScore event or competition; or (c) visit and/or use our platforms (including but not limited to our desktop websites (including www.livescore.com), desktop applications, mobile websites and native mobile applications (including the "LiveScore" application) (collectively, our “Platforms”)). These are collectively referred to as our “Services” in this privacy notice.
This privacy notice applies to your use of our Platforms and Services (regardless of where you visit from or otherwise access our Services) and tell you about your privacy rights and how Data Protection Laws protect you.
LiveScore is the Data Controller of your Personal Data.
PURPOSE OF THIS PRIVACY NOTICE
This privacy notice aims to give you information on how LiveScore collects, uses, discloses, transfers, stores and processes your information when you use our Services, including any data you may provide through your use of our Services.
It is important that you read this privacy notice together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing information about you so that you are fully aware of how and why we are using your data. This privacy notice supplements the other policies and is not intended to override them.
If you have any questions about this privacy notice, please contact us using the details set out in section 11.
CONTACT DETAILS
Our address is LiveScore Limited, Office 7.01, 7th Floor World Trade Centre, 6 Bayside, Gibraltar, GX11 1AA.
To contact us, please visithttps://www.livescores.com/contact/or email us atsupport@livescore.com
If you have any questions about this privacy notice and want to more about how we handle your Personal Data when you use our Platforms, please contact our Data Protection Officer by mail at: Data Protection Officer, Anzo Group Limited, 25 Golden Square, London, W1F 9LU. You can also email our Data Protection Officer at:dpo@anzogroup.com
If you are located within the European Economic Area (EEA) and have any questions on this notice, or how we handle Personal Data, then please contact our EU office in Malta via email:dpomalta@anzogroup.com
THIRD-PARTY LINKS
Our Platforms may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our Platforms, we encourage you to read the privacy notice of every website you visit or third-party mobile application you may use.
2. INFORMATION WE COLLECT ABOUT YOU
When you use our Services, we may collect Personal Data about you.
We have set out below what data we collect and how we collect it.
You are under no obligation to provide Personal Data to us. However, certain Personal Data is essential for the provision of and the quality of the products and services we offer, and you might not be able to obtain certain services if you do not provide the information required for those services.
Information we do not collect:
We do not collect any information about criminal convictions or offences.
So what information do we collect?
Type of data | Description |
Your personal and contact details | Information including as your name, home address, email address, telephone number, username and password. |
Account information | Information about your account with us if you register with us, including your login details for our Site and Apps, date of birth, unique account number, unique customer identification, marketing preferences, complaints details and any notes added to your account. |
Visual images | Such as videos and photographs of you provided in your interactions with us in social events we host and your profile image on social media if you choose to enable this through your social media account. |
Financial information | Such as information that allows us to understand verify you and your age to play our free to play games including bank account or payment card details. |
Account History | Such as, what games you have participated in. |
Lifestyle and demographic | Such as information available publicly on your social media profile where you connect with or contact us through your social media account. |
Your communications via our Site and Apps | Such as chat conversations via the Site and Apps, your recorded telephone conversations with our customer support staff and emails. |
How you use the Site and Apps | Such as which pages you visit, which content you view and what links and buttons you click. This information may be collected through cookies or similar technologies. For more information, please see our Cookie Policyhttps://www.livescores.com/cookies/ |
General Location information | The device or computer you use to access the Site or the Apps will provide us with your IP address. The IP address tells us which city, state or country you are accessing the Site or Apps from, but does not give us detailed information about your location. |
Device and other technical information | Such as the unique device identifier and logs of installation and deletion of the Apps, and other information about the device’s hardware and software. Technical information may include browser information, browsing actions and patterns, time zone setting and location, information about operating system, platform and other technologies on the devices you use to access our Services. |
Advertising and direct marketing preferences and responses | Such as your interaction with offers and competitions, including any requests to stop receiving marketing communications. This information may be collected through cookies or similar technologies. For more information, please see our Cookie Policyhttps://www.livescores.com/cookies/ |
Sensitive Information | We may also Process Data about you that is sensitive in order to meet our legal and regulatory obligations and to protect our business. This includes Data as required by the License Conditions and Codes of Practice, the Gibraltar Gambling Commissioner License Conditions, the Anti-Money Laundering Regulations and the Proceeds of Crime Act and otherwise to fulfil our legal and regulatory obligations as a gambling operator in accordance with responsible gambling policies). This also includes biometric data (such as through photograph and CCTV) and information about suspected fraud, theft or offences. If you come to an event that we host, this also includes information you provide (such as dietary preferences or disability information). |
3. HOW IS YOUR INFORMATION COLLECTED?
We use different methods to collect information from and about you and / or your device including through:
4. HOW DO WE USE YOUR INFORMATION
We use your Data in the following ways, and for the following reasons:
What we use your Data for | The basis on which we can use your Data |
To register you as a new user on the Site or Apps. | We need to Process this information to meet our contractual obligations. |
To allow you to use our services (including managing any payments). | We need to Process this information to meet our contractual obligations and to comply with our legal and regulatory obligations. |
To target our Services to users that are aged over 18 (or any other age as required by applicable laws and regulations) | We need to Process this information to comply with our legal and regulatory obligations. |
To make available cookie consent management tools to you and enable our third party providers such as Quantcast and M32 Connect to track what data you wish to be collected by our Platforms. | We need to Process this Data as it is in our legitimate business interests to provide you with a personalised experience when you use our services. Where necessary, we Process this Data based on your consent. |
To communicate with you about updates to the Site or Apps, our services, and any changes to our terms and conditions or Privacy Policy. | We need to Process this Data to meet our contractual obligations; to comply with our legal and regulatory obligations; and it is in our legitimate business interests to keep accurate records. |
To receive feedback from you on our products and services. | We need to Process this Data to meet our contractual obligations and it is in our legitimate business interests to understand how we can improve our products and services. You do not have to provide us with this information. |
To run our loyalty and VIP schemes, and other promotional events such as competitions and offers which may be of interest to you. We may send you marketing material about our offers and events via email or text. You may opt out of direct marketing at any time (see below). | We need to Process this Data as it is in our legitimate business interests to provide you with a personalised experience when you use our services. Where necessary, we Process this Data based on your consent. |
To provide customer support services. | It is in our legitimate business interests to respond to any communications we receive from you. If you do not wish to provide us with this information, we may not be able to respond fully to your queries. |
To train our staff (for example our call staff). | It is in our legitimate business interests to provide you with a helpful service. |
To maintain and administer our Site and Apps (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) | It is in our legitimate business interests to maintain our IT services, network security, to maintain our system; and we need to Process this information to comply with our legal and regulatory obligations. |
To improve our Site and Apps, products and services, and experiences, such as by understanding analytics. | It is in our legitimate business interests to better understand your preferences, update our Site and Apps, and develop our business strategy. |
To protect our business from money laundering, terrorist financing and other illegal activities. We may identify you electronically using technology such as cookies. | We need to Process this information to comply with our legal and regulatory obligations under gambling, anti-money laundering, anti-fraud and anti-terrorism laws. We also Process this information in the public interest, and it is in our legitimate business interests to protect our business from any illegal or abusive use of our Site or Apps. |
To provide you with advertising, which is relevant to you, and to understand your advertising preferences. | It is in our legitimate business interests to understand how you use our Site or Apps and how we should develop our marketing strategy. |
In relation with a legal action, or when acquiring or selling a business. | It is in our legitimate business interest to be able to protect ourselves through legal action and to develop the business through acquiring or selling parts of our business. |
COOKIES
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our Platforms may become inaccessible or not function properly. For more information about the cookies we use and how to manage your preferences, please see ourcookie policy
MARKETING
You can tell us whether or not you wish to be contacted for marketing purposes and, if so, how we can contact you. We will obtain this information from you when we first collect your Data and we will ask you what kind of communication you would like to receive from us.
You can opt-out from receiving marketing communications from us at any time by following the instructions below:
Please be aware it may take up to 28 days for your request to take effect. Please note you will still receive other important information about our product and services.
For certain marketing communications where we are relying on a soft opt in to offer similar products or services , you can opt-out from receiving these marketing communications at any time or update your preferences as to which marketing communications you receive at any time by contacting us using the details set out in Section 11 or by following these instructions:
Post Marketing.Additionally, you may receive marketing communications by post from us when you provide your contact details and have not opted-out from receiving marketing communications by post. To opt-out from receiving marketing by post, you can contact us using the details set out at Section 11. When you choose to opt-out from receiving post marketing, please be aware it may take up to 28 days for your request to take effect.
Social Media Marketing.We may also use information you provide to us to show you relevant advertising and personalised content on certain third party social media platforms made available to us through those services (e.g. Facebook, Twitter, Instagram). We do not control the way these social media platforms operate and collect your information and you should read their respective privacy notices online to understand how they use your personal information. If you no longer want to receive personalised and targeted advertisements from the social media platforms, you can manage your advertising preferences and decide what you want or do not want to see using the settings in your relevant social media platform account.
Profiling.We may also carry out certain profiling of you and your activity on our Platforms in order to send you more relevant marketing communications. This may include profiling the way in which you engage with advertisements that may be served on our Platforms or included in our marketing communications of the brands of our Platforms, our group companies and our carefully selected third parties. This profiling will be undertaken based on your use of our Platforms and your selected preferences for marketing communications. You can opt-out of such profiling by contacting us using the details set out at Section 11.
5. DISCLOSURES OF YOUR INFORMATION
Your information will only be disclosed to companies within the LiveScore group of companies and third parties outside those groups in accordance with the terms of this privacy notice.
LiveScore may transfer your information to another company if it restructures its business. LiveScore may transfer your information to a third party if the operator of the App changes, or if there is a sale of all or any part of our business or its assets. In the event of any of these transfers occurring, the party who acquires the data will assume the rights and obligations described in this privacy notice.
Business partners and other organisations to help us meet our contractual and regulatory obligations, including audit, legal and compliance services.
Affiliates and third parties which you have opted out of marketing communications with, have been barred or have self-excluded, so that we can ensure that you do not receive unsolicited promotional material.
Identity verification and fraud prevention agencies such as other gambling operators, banks, credit card companies and similar agencies which investigate and prevent underage, fraudulent, criminal or suspicious activity, or any other behaviour we are legally required to investigate. We will also pass on your information if we have reason to believe you have undertaken such activity.
LiveScore may engage the services of third party service providers and suppliers for certain activities including, but not limited to, processing your information and providing technical support to our Services. For example, we engage service providers to host our Platforms, store data, send marketing communications, carry out data cleansing to suppress our marketing lists, carry out marketing data segmentation, and perform data analytics to measure and understand our audience, tailor our marketing and trading services, and improve your experience of our Platforms. LiveScore will take steps to ensure that arrangements with third party service providers protect your privacy by ensuring that these third parties comply strictly with instructions when they are processing your information. LiveScore may share your Personal Data with third parties who process your Personal Data on our behalf when they provide services to us, for example data analytics, ad networks, financial services and for the purposes of recruitment.
If we offer co-branded services such as promotions, competitions or events, together with or in association with a third party, LiveScore may share the information you provide with that third party. These co-branded services may be hosted by us or by the third party. The third party’s use of your information will be governed by that third party’s privacy notice, which you should always read. This may also provide information about how that third party’s service providers may process your Personal Data. We require all third parties to respect the security of your information and to treat it in accordance with the law. We do not allow our third party service providers to use your information for their own purposes and only permit them to process your information for specified purposes and in accordance with our instructions.
6. INTERNATIONAL TRANSFERS
Third parties with whom we share your Personal Data may be based outside the combined area of the United Kingdom ("UK") and the European Union ("EU") and, as such, the processing of your Personal Data may involve a transfer of your Personal Data outside the combined area of the United Kingdom and the EU.
If your Personal Data is transferred outside the combined area of the United Kingdom and the EU, we take steps to make sure it has the same level of protection as it would have in the EU.
7. OUR ADVERTISING PARTNERS
Some of the advertisements you receive while using the Services are chosen and displayed to your device based on predictions about your interests generated from your visits to different websites in the browser you use and on other devices you may use. This type of ad customisation is sometimes called "online behavioural" or "interest-based" advertising. Such interest-based advertising helps support the free content, products and services you receive via our Services.
The advertising partners we currently work (or will shortly be working) with are:
Although we aim to keep the list of Ad Partners in this privacy notice updated, the Ad Partners we work with may change from time to time. Please contact us using the details set out at section 11 below if you would like to receive a complete and up-to-date list of our Ad Partners.
In order to deliver interest-based advertising that is more likely to be relevant to you, we deploy cookies, web beacons and similar technologies built by such Ad Partners that collect usage data, namely the IP address of your device and the websites visited using that device. Ad Partners then receive such usage data and use it to deliver the advertising of the Ad Partner's advertisers. The Ad Partners do not receive any directly personally identifiable information such as your name, address or contact details. Please refer to the Ad Partner's respective privacy policies (via the above links) for more information on how their services work.
If you would like to understand more about interest-based advertising and/or managing your cookies/opt-out options in relation to interest-based advertising, please see our policy further information on how to manage cookies via your website browser/mobile device can also be accessed via the following links:
If you are using the mobile app, you can manage certain preferences via your device's privacy setting (e.g., Apple iOS Limit Ad Tracking).
We adhere to the self-regulatory principles of the Network Advertising Initiative(https://www.networkadvertising.org/)Digital Advertising Alliance(https://digitaladvertisingalliance.org/)and European Interactive Digital Advertising Alliance(https://www.edaa.eu/)insofar as they are applicable to website operators.
8. DATA SECURITY
We have put in place appropriate security measures to prevent your information from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your information to those employees, agents, contractors and other third parties who have a business need-to-know. They will only process your information on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
9. DATA RETENTION
HOW LONG WILL YOU USE MY INFORMATION FOR?
We will only retain your information for as long as necessary to fulfil the purposes we collected it for (e.g. such as providing you access to our Services), including for the purpose of satisfying any legal, accounting, or reporting requirements.
Where it is no longer necessary to process your Personal Data, we will delete it or anonymise it by removing all details that identify you in accordance with Data Protection Laws. For example, if you withdraw your consent to process your Personal Data, we will delete your Personal Data unless this is required to be retained to enable us to comply with Data Protection Laws.
The length of time for which we retain your Personal Data will depend on what we are using it for as set out in this privacy notice. For example, whilst you are using our products and services, we may need to use it to answer your queries about our products and services. We will also keep your email address whilst you have subscribed to receiving marketing communications but, even when you unsubscribe, we are required to continue to retain it to ensure that we do not send you any marketing communications in future.
If you want to know how long we retain information collected via the use of cookies, read ourcookie policy
Please note, however, that we may be subject to legal and regulatory requirements to keep Personal Data for a longer period, in particular pursuant to any applicable statutory limitation period.
10. YOUR RIGHTS
Under certain circumstances, you have rights under Data Protection Laws in relation to your Personal Data, including the right to:
Our Ad Partners do collect and use the usage data described in Section 7 above. If you wish to exercise any of the rights set out above in respect of such data, please contact the Ad Partners using the details in their privacy notice.
11. QUESTIONS
If you have any questions about this privacy notice or wish to otherwise exercise your rights (such as to withdraw your consent from receiving marketing communications), please contact ushere.
12. CHANGES TO THIS PRIVACY NOTICE
We may, from time to time, change or update this privacy notice. All changes to this privacy notice will be published on this page of our App. Each change will become effective upon publication. We recommend that you revisit and read this privacy notice regularly to ensure that you are up-to-date with the current terms.
13. GLOSSARY
Term | What this means |
Anonymised Data | Data sets that cannot be used to identify an individual. |
Data Controller | A natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any Personal Data are to be processed. |
Data Processor | A natural or legal person which processes Personal Data on behalf of the Data Controller. |
Data Protection Laws | Data Protection Act 2018 and the EU General Data Protection Regulation 2018 (GDPR), and any other applicable laws or regulations relating to the protection of Personal Data. |
Legitimate Interests | Processing Personal Data for our business interest, activities and needs including providing you with the best service and experience we can offer. We balance our interests against any possible impact on you (both positive and negative), your rights and your freedom. Where our business interest and needs are overridden by your interests, rights or freedom, we will not process your Personal Data (unless you have provided us with your consent or unless required by any applicable laws or regulations). |
Personal Data | Information relating to an identifiable person, who can be directly or indirectly identified in particular by reference to an identifier. |
Special Category of Personal Data | Personal Data revealing details about your race or ethnicity, religious or philosophical beliefs, sexual orientation, sex life, political opinions, trade union membership, and information about your health, genetic and biometric data. |